Is it Time to Rethink Your Email Marketing?
Over the last few years, people have started to think differently about the ways in which they access information online.
With
the majority of Americans now using smartphones and almost a third of
adults accessing the internet via a tablet, convenience and instant
access has become the trademark of a positive online experience.
It should come as no surprise that in a recent study, 55 percent of consumers said that a poor mobile experience would negatively impact their perception of the brand.
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